Pakistani fashion designer Farida Qureshi holds a prominent standing among other fashion designers of the region. Ruling the fashion industry for decades, Farida is popularly renowned for her abstract philosophy in her designs, using block-printing patterns on pure silk. Leopard spots and tiger streaks divulged in glamorous colors is the best of her works.

Her Bridal and Formal Wear collection purely envisages nature in a refreshing style and floral prints. Using a diverse array of shades – from pastels hues captured on capacious organza to silk robes dipped in shades of striking red, bronze, burnt ochre and black with elegance.

Fashion designer Farida knows better the needs of the contemporary woman – one who is conscious of looking her best at all times. Embellished with ornate embroidery, heavy gold tresses and edging of tassels, her dresses transform a woman into a goddess. Thus, she designs uniquely, blending Western style within traditional style of dressing, sustaining a necessary grace in her designed outfits.

Predominantly, Farida uses brilliant ethnic hues in her clothes, which includes Bridal and formal wear outfits. These outfits created flawlessly on block printed pure silk sarees accompanied by heavily embellished blouses are mesmerizing. She brilliantly mixes silk jamawar and block printed silks in farshi lehengas, keeping shirts rich with heavy embellishments and embroidery.

Label & Designer: Farida Quershi
Photographer: N/A
Model: N/A
Source: Farida Quershi

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